Quorum Creative | Quorum Creative is built for modern political communications, helping Democratic campaigns and causes integrate digital and traditional communication strategies in a sophisticated, effective way.
Quorum Creative is built for modern political communications, helping Democratic campaigns and causes integrate digital and traditional communication strategies in a sophisticated, effective way.
Ian Koski, Ian Edward Koski, Quorum Creative LLC, Quorum Creative, Quorom Creative, Quorom Creative LLC, Quorum Communications, Democratic Communications, Progressive Communications, Communications Strategy, Digital Strategy, Digital Political Strategy, Digital Strategy in Politics, Modern Communications Strategy, Integrated Creative Services, Political Creative, Innovative Campaigns, Political Design, Graphic Design in Politics, Political Logos, Political Branding, Campaign Logos, Campaign Branding
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“Digital First” should be just the beginning.
The way people are informed, engaged, and influenced has radically changed.
News consumption is fragmented and generally down. Time-shifting has significantly reduced the viewership of television ads. And yet, voters are still being subjected to an unprecedented volume of competing messages. No single platform has the reach or reliability it once did, so why do so many political organizations’ communications strategies still blindly center on news coverage and television ads?
We need to re-engineer the way we approach political communications.
From top to bottom, campaigns and organizations need to rethink their communications priorities, the content they produce, and the platforms on which they communicate. It’s got to be about creating an entire ecosystem — offline and online — for your various targeted audiences to be engaged.
Going “digital first” is a good start, but it’s not enough.
It’s about so much more than simply spending more money on digital advertising. It’s about developing a comprehensive, integrated communications strategy that fully leverages digital platforms, targets audiences with sophistication, and proactively pushes compelling content that engages votes on their terms… not yours.
Quorum Creative was built for modern political communications.
We offer holistic communications strategy for the digital age. Quorum Creative’s expertise in both “traditional” and digital comms allows us to help our clients message in an innovative, disciplined and coherent manner across the best combination of platforms for the strategy.
Quorum Creative is a boutique agency, not an email farm. Our clients aren’t handed off to an inexperienced junior account coordinator, but counseled by a seasoned communications operative who has advised candidates, elected officials, celebrities, and CEOs. The person developing your strategy, drafting your statements, scripting your videos, and writing your ads has built strategies for statewide, national, and international campaigns, written speeches for a United States senator, talking points for a rock star, and emails for a presidential candidate. That experience is poured into every pixel, frame, word, and drop of ink we produce for our clients.
Strategic Communications
Modern audiences face an unprecedented volume of messages, putting the pressure on campaigns and organizations to generate compelling content and develop sustainable, engaging narratives. We’ll work with you to develop a cohesive narrative and savvy message that speak to your target audiences, then help you select the right platforms for reaching them. Specific services include:
- Communications strategy planning and execution
- Narrative and message development
- Writing of talking points, message briefs, op-eds and other content
- Management of opinion research
Digital Strategy
The reach, flexibility, measurability, and pinpoint accuracy offered by digital platforms have made a modern, thoughtful digital strategy an utterly critical part of modern politics. We’ve been running award-winning digital strategies in politics since 2006, but we don’t just advise our clients on digital strategy… we advise them on communications strategy applied cohesively in the digital space. Specific services include:
- Digital strategy planning and execution
- Email program management
- Advertising program management
- Social media management
- Digital organizing
- Digital fundraising
Integrated Creative Services
The old-school notion that you need to hire different companies to deploy your message on different platforms too often results in creative projects that are misaligned and disjointed. Integrated creative development — having the same creative team apply your message in print, online, and over-the-air — saves time, money, and enforces message discipline. Specific services include:
- Graphic design
- Brand identity development and management
- Video production
- Advertising development
- Media buying
SOME OF OUR RECENT CLIENTS
Ian Koski is a creative and versatile public affairs professional with local, statewide, national, and international strategic communications experience, as well as award-winning expertise in digital engagement strategy. He has advised federal and state lawmakers, CEOs, and even a rock star. He has 25 years of experience on political campaigns, in government, in non-profit advocacy, consulting, and journalism.
Before founding Quorum Creative, Ian led global communications at the ONE Campaign, the international non-profit organization co-founded by U2 lead singer, Bono, to fight extreme poverty and preventable diseases in Africa. Prior to joining ONE, he served as the communications director and senior advisor to U.S. Senator Chris Coons of Delaware, as well as a senior communications strategist for his campaign.
Ian was an award-winning digital strategy consultant for Blue State Digital and Kennedy Communications before going to the Senate, working for — among others — U.S. Senator Ted Kennedy, U.S. Senator John Kerry, the 2009 Presidential Inaugural Committee, the U.S. Olympic Committee, the American Cancer Society Cancer Action Network, Walmart Watch, and a host of progressive organizations.
He taught digital strategy as an adjunct professor at The George Washington University’s Graduate School of Political Management for three years. He holds a bachelor’s degree in communication from Villanova University and a master’s degree in political management from The George Washington University.
Let’s talk and see if we’re a good fit. Because Quorum Creative is a small agency, we don’t chase every potential client. We want to work with clients for whom we’re a good fit, and who are a good fit for us. It starts with a conversation. Send us an email or call us at 202-714-8423.
